E3's Brightening Shampoo is 20% more brightening for brighter whites, shiny highlights and silvery grays.

• Super brightening shampoo brings out the natural color of hair.
• Helps to reduce discoloration.
• Non-staining formula is easy to use.
• Deep cleaning concentrated formula for dirt and oil buildup
  
• All natural formula

Shampoo into coat, let set for 5 minutes, rinse throughly.